Directory Pricing
Advertising only — not a lead service.
We do not provide lead capture forms, call tracking numbers, or inquiry routing.
No guarantees of traffic, calls, inquiries, rankings, or outcomes.
Included for every firm
Every firm is listed by default. No payment required to appear.
Included
Basic Directory Listing
$0
Included • name + firm
- Firm name and/or attorney name (as listed)
- Displayed in the statewide directory listing set
- May appear in area pages where applicable
Upgrades below are optional and intended for firms that want contact details shown and/or higher visibility on area pages.
Structure
State → Areas only
- Directories are organized by state and regional areas (metro/region pages).
- We do not offer city-level pages or city-level spotlight products.
- Premium placement is defined at the area page level.
This structure is designed to scale across all 50 states without changing the rules later.
Optional upgrade tiers
These tiers match the options on the Add Listing form. Availability is state- and area-specific.
Tier 1
Contact Unlock
$19 /mo
Basic contact visibility
- Displays your phone number
- Displays your email address
- For firms who want contact details visible without additional placement
Tier 2
Starter Visibility
$49 /mo
Richer directory entry
- Adds your website link
- Adds practice focus tags
- Adds a short description
- Improved ordering within standard (non-featured) lists
Tier 3
Local Advantage
$99 /mo
Multi-area visibility within one state
- Adds logo
- Adds a Verified Listing badge
- Visibility in up to 3 areas within the selected state
- More prominent placement than standard listings (non-featured)
Tier 4
Area Spotlight
$249 /mo
Featured placement on one area page
- Featured placement at the top of one selected area page
- Clearly labeled as Sponsored / Featured
- Inventory-limited to preserve visibility (often 1–3)
- Rotation may be used if demand exceeds available slots
Editorial approval may apply to any logo/image submission. We may request changes to content that is misleading, unverifiable, or non-compliant with attorney advertising rules.
Feature comparison
A quick breakdown of what changes at each tier.
| Feature | Basic ($0) | Contact ($19) | Starter ($49) | Local / Spotlight ($99 / $249) |
|---|---|---|---|---|
| Included in directory | ✓ | ✓ | ✓ | ✓ |
| Phone + email displayed | — | ✓ | ✓ | ✓ |
| Website link | — | Optional | ✓ | ✓ |
| Practice focus tags | — | Optional | ✓ | ✓ |
| Short description | — | — | ✓ | ✓ |
| Logo + Verified badge | — | — | Optional | ✓ |
| Area visibility | Standard | Standard | Improved ordering | Local Advantage: up to 3 areas Area Spotlight: featured on 1 area page |
All tiers are advertising placements. We do not guarantee rankings, traffic, calls, inquiries, or outcomes.
FAQ
What is an “area”?
An area is a regional directory page within a state (for example, a metro or region). Your state directory is organized as State → Areas.
Is Area Spotlight exclusive?
No. Area Spotlight is inventory-limited, but not guaranteed exclusive unless explicitly stated in writing. Rotation may be used if demand exceeds slots.
Do you guarantee calls or cases?
No. This is an advertising directory. We do not provide lead delivery, call tracking numbers, or inquiry routing, and we do not guarantee results.
Can I change areas later?
Usually yes, depending on availability. Requests are handled per state and area inventory.
Ready to start?
Submit a request and we’ll confirm availability and compliance items for your selected state and areas.